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ShoreTel Satisfies Tulip’s Hunger for Better Customer Service

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LONDON, UK, Jan. 16, 2013 – ShoreTel® (Nasdaq: SHOR), the leading provider of brilliantly simple unified communications platforms, including business phone systems, applications and mobile UC solutions, today announced that Tulip Ltd, one of the UK’s leading food producers, has selected ShoreTel for its UC platform. The ShoreTel solution enables Tulip to provide better customer service and has improved internal communication among its employees.

Tulip produces over 358,000 tons of meat each year and is one of the leading providers to UK supermarkets. Tulip offers a range of products including the brands Danepak and Spam and in recent years has grown substantially largely as a result of acquisition. Due to the high level of demand, customers expect production to run smoothly and require a high level of service.

In order to keep up with its own growth, Tulip decided to integrate a Unified Communication platform across their 24 sites. Having investigated all major suppliers of UC, including Cisco, Tulip selected ShoreTel’s UC platform, implemented by Response Data Communications,  as it needed a solution that would be cost-effective and easy to maintain, while helping the company to remain a modern, connected and a geographically diverse business.

The ShoreTel UC solution allows real-time management of all communications channels – email, voice and Web chat – enabling a better and more responsive customer experience.

ShoreTel matched all of Tulip’s requirements by enabling them to reduce implementation time and cost as well as allowing seamless communication across its sites. The brilliantly simple solution enabled Tulip to extend the functionality of a desk phone to mobile devices, with the next step being to integrate the UC platform across all 24 of Tulip’s sites, allowing for a conference bridge between each one.

“We chose ShoreTel because they matched all our requirements, and frankly, no other supplier came close,” said Tony Brown, IT director at Tulip. “We can now leverage this in the future by implementing the conference bridge which will allow us to link all the sites together for communication purposes, as well as enhancing our profile and the service we can deliver to our retail customers.”

”Tulip’s aim is to provide quality products as well as excellent customer service,” said Adrian Hipkiss, EMEA managing director and vice president at ShoreTel. “A growing organisation, it knows the importance of providing an excellent customer experience and needed a UC platform that will streamline its communications needs and we are very pleased to help them deliver this.”  

About ShoreTel

ShoreTel, Inc. (NASDAQ: SHOR) is the provider of brilliantly simple Unified Communication (UC) solutions based on its award-winning IP business phone system. We offer organizations of all sizes integrated, voice, video, data, and mobile communications on an open, distributed IP architecture that helps significantly reduce the complexity and costs typically associated with other solutions. The feature-rich ShoreTel UC system offers the lowest total cost of ownership (TCO) and the highest customer satisfaction in the industry, in part because it is easy to deploy, manage, scale and use. Increasingly, companies around the world are finding a competitive edge by replacing business-as-usual with new thinking, and choosing ShoreTel to handle their integrated business communication. ShoreTel is based in Sunnyvale, California, and has regional offices in Austin, Texas, United Kingdom, Sydney, Australia and Munich, Germany. For more information, visit www.shoretel.com.

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ShoreTel and the ShoreTel logo are trademarks or registered trademarks of ShoreTel, Inc. in the United States and/or other countries. All other trademarks, trade names and service marks herein are the property of their respective owners.