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The VAR Guy: M5 Networks, SWK Partner to Join SageCRM to M5 Connect

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VoIP-focused VARs take note: M5 Networks and SWK Technologies have partnered to provide complete M5 Computer Telephony API integration with SageCRM. Short and simple details follow …

Quick refresher: M5 Networks provides managed and hosted VoIP and SWK Technologies is a Sage Gold partner. Combine their knowledge and prowess, and the result is the M5 Connect platform integrating with the SageCRM platform. This combination is a key solution for managing and overseeing “critical business metrics,” according to the companies.

With SageCRM coupled to the M5 Connect, a user can dial a number from inside SageCRM, and when a sales team user is on the receiving end of the call, the user will receive a pop-up displaying the caller’s information. With this integration, SageCRM becomes a one-stop shop for customer tracking, including the aforementioned phone calls. Streamlining the CRM experience is also top of mind, since SWK Technologies has ensured automatic call-record entry inside SageCRM, in addition to a better analytics and single-pane-of-glass experience for sales team users.

Read more at The VAR Guy.