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Many businesses returning to the fundamentals of unified communications

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When it comes to deploying emerging technologies, many businesses tend to get distracted by advanced capabilities and flashy new features. When it comes to unified communications, the past year witnesses a move back to the fundamentals, Tech Target reported.

The news source analyzed the various terms that site visitors searched to find their way to content on UC systems. This insight revealed clear trends in the unified communications market, making it clear that many business leaders spent the past year learning more about the core elements of UC technologies and using that knowledge to expand their investment strategies.

One of the terms that many visitors showed interest in was cloud computing, the report said. The cloud is completely changing the way organizations access IT resources by allowing them to tap into applications and infrastructure hosted at a third-party data center. This revolution is impacting the unified communications market, as many organizations worked to figure how they can make the best use of the cloud to improve their UC setups. This included identifying whether they should use the private or public cloud and figuring out how to properly analyzing service level agreements when making a move to cloud-based unified communications.

SIP trunking was another topic that left many stumped when trying to figure out the unified communications climate during the past year. The SIP trunk is a fairly technical, foundational technology that makes IP-based telephony systems possible, the report explained. This makes it an integral part of the unified communications setup because it allows the PBX to connect to the internet, enabling voice over IP and making cloud business phone systems more accessible.

VoIP joined internet protocol as the top two terms that drew people to seek guidance related to unified communications. The news source explained it is somewhat surprising that there are still so many questions about VoIP and IP, as they are both so foundational to unified communications, networking and general business phone solutions. Essentially, IP simply refers to data traffic that is sent over the internet or business network, instead of through the public switching exchange or other telephone infrastructure. VoIP involves sending voice traffic over that IP connection instead of the public switching exchange.

Unified communications offers businesses significant operational and revenue benefits, but understanding the core technology's that make UC deployments effective is essential to deploying a system that properly supports a business' specific needs.