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M5 Networks Partners with InsightSquared to Provide Actionable Business Intelligence for Small and Medium Sized Businesses

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Combining data from the business phone system with data from front and back office systems enables staffing firms to run their business by the numbers

Las Vegas, NV (March 15, 2012) — M5 Networks (www.shoretelsky.com), the market leader in cloud communications for business, and InsightSquared (www.insightsquared.com), the leading provider of business intelligence software for small and medium-sized businesses, announced a partnership today at the 2012 Staffing Industry Analysts Executive Forum in Las Vegas, NV.

As a result of the partnership, M5’s customers will be able to manage their data generated from M5 alongside data from other systems, such as their applicant tracking system, in InsightSquared’s business intelligence product, empowering decision makers to make better, data-driven decisions in order to improve efficiency and increase revenue.

"Like most small and medium-sized businesses, staffing and recruiting firms generate large amounts of data from their business applications, such as their phone system and applicant tracking system.  Decision makers at these firms need an easy way to not only manage all of this data, but to also analyze this data efficiently in order to make better business decisions,” said Fred Shilmover, CEO and co-founder at InsightSquared.  “Our ground-breaking business intelligence product, which we have tailored specifically for the staffing and recruiting industry, aggregates all of this data and makes it easier to quickly identify the actionable items that will move the needle.”

The combined solution will help customers:

  • Manage data from the business phone system and other applications, such as the applicant tracking system, in one easy to use interface
  • Visualize trends in voice and data to understand the “why” of spikes and valleys in activity
  • Save time, effort and money by eliminating the need to manually generate reports or hire data analysts
  • Identify actions that will positively impact efficiency and revenue

“M5 is committed to helping companies bridge the gap between the telephone and critical business applications like the applicant tracking system,” said Brent Barbara, VP of Innovation and Integration for M5 Networks. “Our partnership with InsightSquared is part of our vision to improve a system’s data and analytics, while at the same time satisfying the users’ need for speed and ease of use.  Harmonious integration of the telephone and applicant tracking system isn’t just a ‘nice-to-have’ for companies that want to increase placements and improve support performance, it’s a non-negotiable requirement.”

Joint clients are excited about the partnership.  “At Hobson Associates, we have valued the technologies that both InsightSquared and M5 have been providing to us standalone, so we are extremely excited about this partnership,” said Lisa Iannone, Vice President and Senior Partner at Hobson Associates.  “Hobson is a metrics-driven company, and as a result of this integration, we will now have a comprehensive analytics solution that allows us to more effectively and efficiently manage our business and drive revenue."

The integrated solution will be available in Q2 2012.

About M5 Networks

M5 Networks, the market leader in business phone systems, is redefining what a business phone system can do by offering a wide range of solutions for all types of businesses and needs.  From managing a sales force to a call center, M5 Networks’ client-focused, cloud-based solutions allow businesses to work the way they want to, while connecting them to their customers and integrating their business-critical applications.  Headquartered in New York City, industry-award winning M5 Networks pioneered hosted VoIP in 2000 and today provides more than 2,000 companies with enterprise-class phone systems.  For more information, please visit www.shoretelsky.com.  

For more information about this announcement or other products designed to improve placement productivity for staffing firms, join M5 Networks during TECH Day at the 2012 Staffing Industry Analysts Executive Forum or visit /customers/staffing/.

About InsightSquared

InsightSquared is the leading provider of business intelligence software for small and medium-sized businesses.  InsightSquared’s powerful, at-a-glance reports and analytics enable decision makers at small and medium-sized businesses in multiple industries, including the staffing and recruiting industry, to get the most out of their data without costly setup time, maintenance, or a need for an IT or analytics support staff.  The company is based in Cambridge, MA.  For more information, please visit http://www.insightsquared.com/.

For more information about this announcement or other products designed to improve productivity for staffing and recruiting firms, join InsightSquared during TECH Day at the 2012 Staffing Industry Analysts Executive Forum or visit http://www.insightsquared.com/insightsquared-for-m5-users/.

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Contact:

Matthew Caldecutt / Courtney Greenberg

DKC Public Relations, Marketing & Government Affairs

212/685-4300

matthew_caldecutt@dkcnews.com / courtney_greenberg@dkcnews.com