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Keynote Address at IT Expo Austin

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ShoreTel’s CEO, Peter Blackmore had the opportunity to deliver the opening keynote address at this years, IT Expo in Austin, Texas.

Blackmore discussed the ongoing change within VoIP and the UC industry, concluding with what he sees as three keys to success: user focus, mobility, and the cloud or SaaS model.

“It’s important to focus on what the user needs and works best for them, allowing for them to work at optimal productivity. Often that involves the mobility part; being able to work from anywhere will let employees work everywhere. That, too, is helped by the next part, but at this point, it’s already been said just how much the cloud can help.”

To read more about the address, check out the articles below from TMCnet.

·       TMCnet – 10/03/2012 – ShoreTel Keynote Kicks off ITEXPO Austin 2012 By Robbie Pleasant

·       TMCnet – 10/03/2012 – ShoreTel CEO Suggests UC is at a Tipping Point By Peter Bernstein

·       TMCnet: SIP Trunking – 10/03/2012 – ShoreTel's Blackmore: 'Only the Paranoid Survive' By Paula Bernier

·       TMCnet – 10/03/2012 – Cloud Communications Expo Focuses on Migration Using Mobile, Multimedia Technologies By Stefanie Mosca