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How to Get the Most Out of Remote Meetings - ShoreTel
February 10, 2016
Written by Carolyn Wellsfry Cheng, Sr. Manager, Demand Generation
For all of its advantages - flexibility, no commute, a greater ability to tailor your personal work style - working remotely isn't without its challenges. Often, you feel them most when you're relying on technology to help you participate in a meeting as effectively as if you were sitting in the...
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ShoreTel Government Agencies
January 28, 2016
Written by Lionel Tran, Global Customer Advocacy and Reference Programs Manager
Government agencies are complex organizations, often home to hundreds of employees and operations that span numerous locations. That means efforts to improve their productivity and deliver better customer service are often difficult. But unified communications can help. Features such as integrated...
January 27, 2016
Written by Chandler Harris, Content Marketing Manager
One of the biggest complaints we hear about meetings is that they waste people’s time. Indeed, some researchers say between 25% to 50% of the time spent in meetings is put to no good use. Given that many people today feel as if they’re always trying to cram too much activity into too little time,...
Mark Roberts ShoreTel Chief Marketing Officer
January 25, 2016
Written by Mark Roberts, Chief Marketing Officer
With so many digital tools at our disposal, marketers often fall into the trap of believing that all metrics are created equal. We often make two common mistakes in regards to this. First, we fixate on what metrics tell us without understanding and applying the rationale of the voice of the...
Categories: Market Perspective
ShoreTel Build a Better Business Meeting
January 22, 2016
Written by Chandler Harris, Content Marketing Manager
Over the last several weeks, we’ve written about how people dread meetings and offered tips on making them successful. A lot of our advice is common sense – plan and stick to an agenda, don’t allow conversation to wander, be sure everyone participates and use effective meeting technology like...
ShoreTel Startups use WebRTC
January 21, 2016
Written by Chandler Harris, Content Marketing Manager
Startups have a well-deserved reputation for innovation and market disruption. From Facebook to Uber, many have built their success on a foundation of emerging technologies. Fortunately for newly minted companies, there are always advances on the horizon. The trick is knowing which are worthwhile...
ShoreTel Build a Better Business Meeting
January 20, 2016
Written by Chandler Harris, Content Marketing Manager
American workers spend a lot of time in meetings. And why not? On paper, meetings make perfect sense as an organized way to keep teams in touch, update other departments about an effort’s progress, share business intelligence and in general keep channels of communication open around the company. On...
Mark Roberts ShoreTel Chief Marketing Officer
January 19, 2016
Written by Mark Roberts, Chief Marketing Officer
The companies that produce marketing automation would have you believe the most important part of your program should be focused on inbound marketing activities. They believe marketing automation proves your targeted content resonates with potential buyers, or marketing qualified leads, since they...
Categories: Market Perspective
ShoreTel Mobility
January 15, 2016
Written by Chandler Harris, Content Marketing Manager
It's common for organizations to phase their mobility solutions rollouts. But determining who should get access to mobility first is always a challenge, especially in organizations with hundreds of employees. While a thorough study looking at employee needs, processes and applications is the usual...
Categories: Mobility
ShoreTel Unified Communications Boston Globe
January 14, 2016
Written by Lionel Tran, Global Customer Advocacy and Reference Programs Manager
If you’ve seen the Academy Award nominated movie Spotlight , you know how important telecommunications is to the news business. Reporters rely on the telephone to run down leads and interview sources, communicate with their editors from the field and even email in articles they’ve written on a...

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