George Atrash

George Atrash joined ShoreTel in July 2011 as Managing Director, Asia Pacific. He brings over 25 years industry experience and is responsible for the go-to-market strategy for ShoreTel’s solutions while strengthening the brand and managing the company’s growth in the APAC region.

Previously, Atrash worked as the head of Dimension Data’s largest line of business – Connectivity, which comprises network integration, converged communications and smart and connected infrastructure.

Prior to moving to Australia from his native South Africa, Atrash served as regional channel director at Cisco responsible for the Sub-Saharan African region.  Atrash then joined Microsoft as the Enterprise Partner Group Director, responsible for the African region outside of South Africa.